Green Citizen branding & Web 2022
Become Carbon Negative.
Branding Identity
Green Citizen is aiming to help the world becoming a better place. By helping their community members to live a sustainable life. The way they're trying to accomplish this is by decreasing your Carbon 'footprint'. This footprint indicates how much pollution you're making with your everyday usages (Shower, car, water etc.) Their aim is make you a Carbon Negative footprint.
This mission needed a refreshment in branding. NeXus came to us presenting this concept and we immediately go excited. We've designed their new logo and website (to see examples scroll down).
Web Design
Next to the Branding Identity we've designed a new website for their business. The website wireframes where designed in Adobe XD and send to the external development team. The challenge was to find the best fit within the green / eco direction to make every day, Earth day. This means the brand needs a solid foundation in branding to generate not only trust but also to encourage people think about & research about their Carbon footprint.
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